Colorado Real Estate Journal - May 7, 2014
Early next year, the first Sprouts Farmers Market in Wheat Ridge is scheduled to open. Denver-based MVG Development plans the 27,000-squarefoot Sprouts on a 6.3-acre site at West 38th Avenue and Kipling Street. The $24 million redevelopment also will include a 64-unit MorningStar Senior Living center, a new Starbucks and one remaining retail pad. Landing a Sprouts is a big deal, said Steve Art, the city’s economic development director. “I think it brings legitimacy to the city for our economic development efforts to bring that kind of healthy lifestyle grocer to an area where citizens have been frustrated by the lack of healthy choices,” he said. But don’t call the area a “food desert,” a popular way of describing an area with few healthy food choices at reasonable prices. “I wouldn't call it a food desert because there is a nearby King Soopers,” Art said. “I do think this area, though, is somewhat underserved for healthy food choices at reasonable prices,” Art said. The new store is scheduled to open in January. Fitch is the design architect for the Sprouts building. Greg Moran, senior vice president of development at MVG, who has more than 25 years of experience in real estate, said the redevelopment is relatively small compared to large-scale retail projects he used to tackle. Moran and Art first met at the International Council of Shopping Centers convention in Las Vegas in 2011. “Steve Art was pretty aggressively promoting economic development sites in Wheat Ridge, and I was looking for a site for my client, Sprouts, to take some of the pressure off its store in West Highland,” along West 38th Avenue and Wolff Street in Denver, 3.21 miles to the east of the Kipling site. Art put Moran in touch with a company looking to prepare a site at West 44th Avenue and Wadsworth Boulevard, but that deal didn’t pan out. “What I really wanted to do was to learn about Wheat Ridge and development opportunities there, and so Steve and I kept in touch,” Moran said.